Lead Generation Specialist
Velocity Capital Group LLC
Cedarhurst, New York, US
Job highlights
Qualification
Proven experience in a lead generation, digital marketing, or a similar role. Proficient in marketing automation technology and relevant marketing platforms. Knowledge of SEO/SEM, Google Analytics, CRM software, and Content Management Systems. Excellent understanding of digital marketing and advertising metrics. Strong knowledge and experience with A/B testing, funnel optimization, and landing page design. Excellent written and verbal communication skills. Strong analytical skills and ability to derive insights from data. Creative problem-solving skills. Experience level:2 years
Responsibility
Job Description:The Lead Generation Specialist at Velocity Capital Group will be responsible for creating and managing digital marketing campaigns aimed at driving leads and conversions. This role requires a deep understanding of landing page creation, sales funnels, and lead nurturing tactics. Key Responsibilities:Develop, implement, and manage lead generation campaigns to drive user acquisition, conversion rates, and customer retention. Design and implement effective landing pages and sales funnels. Conduct A/B tests on landing pages and sales funnels to maximize conversion rates. Coordinate with the sales team to create seamless transitions from marketing to sales activities. Analyze and report on campaign performance, conversion rates, and other KPIs. Monitor and adjust campaigns as necessary to meet objectives. Collaborate with content creators, graphic designers, and other team members to create engaging and effective marketing materials. Stay updated with the latest trends and changes in online marketing and adjust strategies accordingly.Qualifications:Bachelor's degree in Marketing, Business, or a related field
Benefits
Job Description
Description
About Velocity Capital Group:At Velocity Capital Group, we are committed to providing our clients with superior financial solutions. We've built our reputation on innovation and dynamism and are seeking a Lead Generation Specialist who can help us expand our reach, convert prospects, and drive sales.Job Description:The Lead Generation Specialist at Velocity Capital Group will be responsible for creating and managing digital marketing campaigns aimed at driving leads and conversions. This role requires a deep understanding of landing page creation, sales funnels, and lead nurturing tactics.Key Responsibilities:Develop, implement, and manage lead generation campaigns to drive user acquisition, conversion rates, and customer retention.Design and implement effective landing pages and sales funnels.Conduct A/B tests on landing pages and sales funnels to maximize conversion rates.Coordinate with the sales team to create seamless transitions from marketing to sales activities.Analyze and report on campaign performance, conversion rates, and other KPIs.Monitor and adjust campaigns as necessary to meet objectives.Collaborate with content creators, graphic designers, and other team members to create engaging and effective marketing materials.Stay updated with the latest trends and changes in online marketing and adjust strategies accordingly.Qualifications:Bachelor's degree in Marketing, Business, or a related field.Proven experience in a lead generation, digital marketing, or a similar role.Proficient in marketing automation technology and relevant marketing platforms.Knowledge of SEO/SEM, Google Analytics, CRM software, and Content Management Systems.Excellent understanding of digital marketing and advertising metrics.Strong knowledge and experience with A/B testing, funnel optimization, and landing page design.Excellent written and verbal communication skills.Strong analytical skills and ability to derive insights from data.Creative problem-solving skills.Velocity Capital Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.If you are an experienced, data-driven marketer passionate about lead generation, we would love to hear from you. Apply today to join our team!Job Type: Full-timePay: $60,000.00 - $80,000.00 per yearBenefits:Dental insuranceFlexible scheduleHealth insurancePaid time offVision insuranceExperience level:2 yearsShift:8 hour shiftSupplemental pay types:Bonus payYearly bonusWeekly day range:Monday to FridayWork setting:In-personOfficeAbility to commute/relocate:Cedarhurst, NY 11516: Reliably commute or planning to relocate before starting work (Required)Experience:Direct marketing: 1 year (Required)Work Location: In person