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Director, Marketing

A

ARRI Americas Inc

US

8 days ago
full-time
degree mentioned

Job highlights

Qualification

Education: Bachelor degree in Business or Marketing. Experience/Knowledge: A minimum of five to ten years of experience in sales or marketing; preferably in the Motion Picture industry. Excellent interpersonal skills in person, on the telephone and in writing. Must be extremely motivated and demonstrate complete confidence to handle independently any and all situations presented in both office & field situations. Must have excellent speaking and writing abilities. Must be self motivated and self disciplined. Must handle stressful situations professionally and interact with co-workers and clients respectfully. Must comply with ARRI business practices in sales, accounting and inventory control. Must be fluent in Excel, Word, Power Point, and CRM programs. Organized and structured approach. Excellent communication and presentation skills. Must possess strong Management skills. Organized, structured and accountable. Ability to work with a high degree of independent judgment. Feeling, Fingering, Grasping. Climbing, Balancing. Crouching, Crawling, Kneeling. Reaching with Hands and Arms. Use of Computer keyboard and mouse. Does this job require that weight be lifted or force be exerted?. Up to 50 pounds. Up to 100 pounds. More than 100 pounds. Color Vision (identify and distinguish colors). Peripheral, Depth Perception. Close Vision. Ability to Adjust Focus. Electrical Shock Risk

Responsibility

This critical role within our group will lead a team of 6 Marketing Professionals and manage marketing activities for the entire ARRI Americas group organization. This includes all regional communications, advertising, event organization, social media, press relations, and coordinating efforts with our global marketing team. The ability to foster a dynamic team environment, develop strong relationships with our international and domestic colleagues and customers, communicate in a manner which inspires and intrigues, and to present in a manner that motivates is necessary in this role. The Director, Marketing manages marketing activities for the entire ARRI Americas group organization executing all activities for Camera and Lighting Sales, ARRI Rental and Illumination Dynamics. Proactively develops and implements an internet-based communications plan. Contribute regional postings to ARRI’s social media platforms. Distribute eNewsletters and email blasts using Sugar CRM database. Manage internet news campaigns with external blogs and websites. Develops and executes marketing communications plan for each product group. Works with Product Sales Managers to develop a sales and marketing plan for each product line. Plans and manages annual marketing budget. Manages marketing incentive programs with key resellers, proactively developing plans for events, social media and website, and approving qualified marketing credits. Coordinates marketing activities with other ARRI companies and global marketing team, providing an American market perspective, and leverage marketing communications across various media platforms. Manages major events and tradeshows. Collects market research on productions, camera and DI product placements, aggregating information to supply to sales teams and BU product managers. Represents the company at leading industry organizations, industry events and film festivals. Oversees sponsoring programs. Fosters relationships with key customers and important industry contacts, including cinematographers, gaffers, rental companies, studio production execs, producers and directors. Defines and promotes application-driven integrated Solutions that combine ARRI lighting and camera products. Responsible for the overall direction, coordination and evaluation of staff in accordance with ARRI Inc.’s policies, procedures and all applicable laws. Responsibilities include safety, interviewing and hiring of staff; training of employees; planning assigning and directing work load; appraising performance; coaching and disciplining of staff; addressing complaints and resolving problems

Benefits

  • We offer a comprehensive benefit plan including vacation, personal and sick leave, 401k and profit-sharing plan, wellness program, auto allowance, medical, dental, vision, life insurance, employee assistance and flexible spending
  • The salary range for this role is $130,000-$190,000 annually and is dependent upon experience and skill set
  • Employment Status: Salaried – Exempt – Full Time
  • Retirement Savings
  • Paid Time Off
  • Health Insurance
  • Dental Coverage

Job Description

Description

We are in need of true leader, someone strategic, engaging and confident, with incredible talent to create, plan and execute a vision to completion…. Are we describing you? ARRI Americas, world renowned distributor of Premier Professional Motion Picture Camera and Lighting equipment is looking for a Director of Marketing, or in other words someone who can make us look as good as we are J. We have 100 plus years of skill, expertise and drive behind our name and pride in our standing within the entertainment industry, we need a stellar Marketing Director to support us. This position can be located in Burbank, CA or Long Island City, NY. This critical role within our group will lead a team of 6 Marketing Professionals and manage marketing activities for the entire ARRI Americas group organization. They will execute all Marketing activities for Camera and Lighting Sales, ARRI Rental and Illumination Dynamics. This includes all regional communications, advertising, event organization, social media, press relations, and coordinating efforts with our global marketing team. This seasoned professional will work closely with our Sales, Solutions, Rental and Live Entertainment teams in assisting to identify new applications for ARRI Products and Solutions involving ARRI lighting and camera products. The ability to foster a dynamic team environment, develop strong relationships with our international and domestic colleagues and customers, communicate in a manner which inspires and intrigues, and to present in a manner that motivates is necessary in this role. Specific role requirements are listed below however, this is position is about much more than a job description, we are searching for someone who truly understands you lead by example, your work ethic demonstrates who you are, and collaboration is key to success. If you are someone who possesses these skills, please seek us out. We offer a comprehensive benefit plan including vacation, personal and sick leave, 401k and profit-sharing plan, wellness program, auto allowance, medical, dental, vision, life insurance, employee assistance and flexible spending. The salary range for this role is $130,000-$190,000 annually and is dependent upon experience and skill set. ARRI requires all new employees working in its facilities or interacting with other employees or persons to be fully vaccinated for Covid-19 and new employees must provide proof they are fully vaccinated prior to the first day of employment. Individuals may seek a medical or a religious exemption to the vaccination requirement. Director, Marketing JOB DESCRIPTION Summary of Position: The Director, Marketing manages marketing activities for the entire ARRI Americas group organization executing all activities for Camera and Lighting Sales, ARRI Rental and Illumination Dynamics. This includes all regional communications, advertising, event organization, social media, press relations, and coordinating efforts with the global marketing team. Works closely with Sales, Solutions and Live Entertainment teams in assisting to identify new applications for ARRI Products and Solutions involving ARRI lighting and camera products. Essential Job Functions: • Proactively develops and implements an internet-based communications plan o Contribute regional postings to ARRI’s social media platforms o Distribute eNewsletters and email blasts using Sugar CRM database o Manage internet news campaigns with external blogs and websites • Develops and executes marketing communications plan for each product group • Works with Product Sales Managers to develop a sales and marketing plan for each product line • Plans and manages annual marketing budget • Manages marketing incentive programs with key resellers, proactively developing plans for events, social media and website, and approving qualified marketing credits • Coordinates marketing activities with other ARRI companies and global marketing team, providing an American market perspective, and leverage marketing communications across various media platforms • Manages major events and tradeshows • Collects market research on productions, camera and DI product placements, aggregating information to supply to sales teams and BU product managers • Represents the company at leading industry organizations, industry events and film festivals • Oversees sponsoring programs • Fosters relationships with key customers and important industry contacts, including cinematographers, gaffers, rental companies, studio production execs, producers and directors. • Defines and promotes application-driven integrated Solutions that combine ARRI lighting and camera products. • Responsible for the overall direction, coordination and evaluation of staff in accordance with ARRI Inc.’s policies, procedures and all applicable laws. Responsibilities include safety, interviewing and hiring of staff; training of employees; planning assigning and directing work load; appraising performance; coaching and disciplining of staff; addressing complaints and resolving problems. Coordinates with the Human Resource department to achieve these objectives Employment Status: Salaried – Exempt – Full Time MINIMUM QUALIFICATIONS Education: Bachelor degree in Business or Marketing Experience/Knowledge: A minimum of five to ten years of experience in sales or marketing; preferably in the Motion Picture industry Skills/Abilities: • Excellent interpersonal skills in person, on the telephone and in writing • Must be extremely motivated and demonstrate complete confidence to handle independently any and all situations presented in both office & field situations • Must have excellent speaking and writing abilities • Must be self motivated and self disciplined • Must handle stressful situations professionally and interact with co-workers and clients respectfully • Must comply with ARRI business practices in sales, accounting and inventory control • Must be fluent in Excel, Word, Power Point, and CRM programs • Organized and structured approach • Excellent communication and presentation skills • Must possess strong Management skills o Respectful of diversity o Inclusive of team contributions o Willing to delegate o Organized, structured and accountable o Confident and motivated o Ability to work with a high degree of independent judgment Environmental and Physical Demands: 1. How much on-the-job time is spent in the following physical activities? Never 0% Occasionally 1-32% Frequently 33-65% Constantly 66-100% Standing Walking Sitting Talking, Hearing Feeling, Fingering, Grasping Climbing, Balancing Crouching, Crawling, Kneeling Reaching with Hands and Arms Use of Computer keyboard and mouse Tasting, Smelling 2. Does this job require that weight be lifted or force be exerted? Never 0% Occasionally 1-32% Frequently 33-65% Constantly 66-100% Up to 10 pounds Up to 50 pounds Up to 100 pounds More than 100 pounds 3. Does this job have any special vision requirements? Never 0% Occasionally 1-32% Frequently 33-65% Constantly 66-100% Looking at Computer monitor Color Vision (identify and distinguish colors) Peripheral, Depth Perception Close Vision Ability to Adjust Focus 4. How much exposure does this job have to the following environmental conditions? Never 0% Occasionally 1-32% Frequently 33-65% Constantly 66-100% Blood, Body Fluid Toxic Chemicals Moving Parts Electrical Shock Risk Explosives Fumes Extreme Cold (non-weather) Extreme Heat (non-weather) Severe Hot Weather Severe Cold Weather 5. How much noise is typical for this job's work environment? Very Quiet (Example: Forest trail, isolation booth for hearing test) Quiet (Example: Library, private office) • Moderate Noise (Example: business office with typewriters/printers, light traffic) Loud Noise (Example: Metal can manufacturing, large earth moving equipment) Very Loud Noise (Example: Jack hammer work, front row rock concert) NOTE: These statements are intended to describe the general nature and level of work involved for this job. The specific statements in each section of this description are not intended to be all inclusive. They represent typical elements and criteria necessary to successfully perform the job, but additional duties, responsibilities and skills may be required as management deems appropriate. This does not constitute a contract of employment. Your employment continues to be at-will.