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Digital Experiences Platforms Lead

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Mars

Newark, NJ, US

8 days ago
full-time
degree mentioned

Job highlights

Qualification

Minimum 4+ years of experience in digital product management or management of digital experience platforms in relevant business contexts. Proven track record of taking ownership and delivering results in a fast-paced, dynamic environment. Data-driven and structured thinking with the ability to excel in an ambiguous environment and adapt approach based on needs. Excellent written and verbal communication skills with the ability to simplify complex topics for a broader audience. Strong problem-solving mindset with the ability to ideate, negotiate, and influence. Expert Guidance: The Lead acts as a subject matter expert, provides insights on emerging technology trends in Digital Web, Digital Commerce and Conversation Experiences platforms, and best practices. Skills: Action Planning, Adaptive Mindset, Stakeholder Management, Organization Design and Development, Planning and Organizing, Project Management

Responsibility

In this role, you drive the release of new features, further market activations, and promote business growth. You play a pivotal role in leading and executing the product roadmap for both commerce and non-commerce-based Digital Experience platforms as well as AI-based Conversational Experience platforms, while managing partner relations. Own the design and implementation of new features and capabilities for the modern digital experience platform, tailored specifically to expedite the deployment of Mars brand websites using Acquia Cloud Site Factory. Collaborate closely with other Digital Platform Product Managers to ensure seamless integrations with other digital platforms such as CRM, Consumer Care, Product Experience Management, Digital Asset Management, Path to Purchase Solutions, Tag Management Solutions, and more, from the Acquia platform. Oversee the implementation of the Shopify+ Platform for digital commerce experiences tailored to our identified brands or global markets. This includes partnering with other Digital Platform Product Managers to ensure well-executed integrations to downstream systems and the order-to-cash flow process involving supply, finance, and technology from the Shopify platform. Manage the ADA Conversational Experience (www.ada.cx) platform and its core capabilities, including platform integrations with social media channels (Instagram, WhatsApp, Text Messages, Voice Calls) and downstream systems like consumer care systems (Salesforce Service Cloud). Be accountable for the complete lifecycle of user stories on the ADA platform, developing and managing new conversational capabilities. Act as the group Subject Matter Expert (SME) for web, commerce, and conversational solutions, providing insights and guidance on technology trends, compliance requirements, and best practices to ensure the platforms are efficient, secure, and aligned with business objectives. Plan and track the product roadmap from concept to launch, including testing phases, and keep stakeholders informed about progress and milestones. Manage multiple cross-functional stakeholders and collaborate with them to consolidate business requirements and inputs from subject matter experts to support and shape the product vision and roadmap. Prioritize features and manage resources of technical partners. Drive workshops with business and technology teams as relevant to meet the objectives of the platform. Define and measure key product success metrics (KPIs) to enhance performance and meet customer needs. The Digital Experience Platforms Lead role operates within a team and collaborates with various stakeholders to successfully design, implement, and manage digital experience platforms. Collaborate: The Digital Experience Platforms lead works closely with team members who specialize in different aspects of the digital platforms, including segment/marketing leads, brand’s marketing agencies, Platform Product Managers, software developers, UX/UI designers, and testers. This collaboration ensures that the platforms meet the technical requirements and user expectations. Planning: The Digital Experience Platforms lead is responsible for the strategic planning and execution of the platform’s product roadmap. This involves setting short-term and long-term goals, prioritizing features, and planning release cycles by collaborating with Segment leads, Digital Technologies Managers, and Directors. They ensure that the roadmap aligns with the broader business objectives and market needs. Project Management: Managing the agile development lifecycle of product features from concept to launch is crucial. This includes overseeing the development process, conducting testing phases, and ensuring timely delivery of features. Stakeholder Management: The Lead cultivates strong relationships with key stakeholders across various digital technology and business team. Workshops and Training: The Lead often drive workshops and training sessions with business and technology teams to align on objectives, share insights, and gather feedback. Performance Metrics: The Lead define and track the success metrics for each product feature allows the lead to measure effectiveness and make data-driven decisions. This helps in continuously improving the platforms to better meet user needs and business goals

Benefits

  • An industry competitive salary and benefits package, including company bonus
  • Health Insurance

Job Description

Description

Job Description: Digital Experiences seeks a technology-focused Product Manager with a growth mindset to join our enterprise digital function as the Digital Experiences Platforms Lead. In this role, you drive the release of new features, further market activations, and promote business growth. You play a pivotal role in leading and executing the product roadmap for both commerce and non-commerce-based Digital Experience platforms as well as AI-based Conversational Experience platforms, while managing partner relations. What are we looking for? • Minimum 4+ years of experience in digital product management or management of digital experience platforms in relevant business contexts. • Bachelor's degree in a related discipline (e.g., IT, Digital, etc.) is preferred. • Proven track record of taking ownership and delivering results in a fast-paced, dynamic environment. • Data-driven and structured thinking with the ability to excel in an ambiguous environment and adapt approach based on needs. • Excellent written and verbal communication skills with the ability to simplify complex topics for a broader audience. • Strong problem-solving mindset with the ability to ideate, negotiate, and influence. • Adept in agile methodology principles (SCRUM preferred), Learning agility and a growth mindset. • Experience with Acquia Cloud Site Factory or similar digital experience platforms is a plus. • Experience with Shopify+ or similar digital commerce platforms is a plus. • Experience with ada.cx or similar conversational platforms is a plus. What will be your key responsibilities? Key duties of the Digital Experiences Platforms Lead include: • Own the design and implementation of new features and capabilities for the modern digital experience platform, tailored specifically to expedite the deployment of Mars brand websites using Acquia Cloud Site Factory. • Collaborate closely with other Digital Platform Product Managers to ensure seamless integrations with other digital platforms such as CRM, Consumer Care, Product Experience Management, Digital Asset Management, Path to Purchase Solutions, Tag Management Solutions, and more, from the Acquia platform. • Oversee the implementation of the Shopify+ Platform for digital commerce experiences tailored to our identified brands or global markets. This includes partnering with other Digital Platform Product Managers to ensure well-executed integrations to downstream systems and the order-to-cash flow process involving supply, finance, and technology from the Shopify platform. • Manage the ADA Conversational Experience (www.ada.cx) platform and its core capabilities, including platform integrations with social media channels (Instagram, WhatsApp, Text Messages, Voice Calls) and downstream systems like consumer care systems (Salesforce Service Cloud). • Be accountable for the complete lifecycle of user stories on the ADA platform, developing and managing new conversational capabilities. • Act as the group Subject Matter Expert (SME) for web, commerce, and conversational solutions, providing insights and guidance on technology trends, compliance requirements, and best practices to ensure the platforms are efficient, secure, and aligned with business objectives. • Plan and track the product roadmap from concept to launch, including testing phases, and keep stakeholders informed about progress and milestones. • Manage multiple cross-functional stakeholders and collaborate with them to consolidate business requirements and inputs from subject matter experts to support and shape the product vision and roadmap. • Prioritize features and manage resources of technical partners. • Drive workshops with business and technology teams as relevant to meet the objectives of the platform. • Define and measure key product success metrics (KPIs) to enhance performance and meet customer needs. Explain how the job gets done and the way it operates within the team and with stakeholders? The Digital Experience Platforms Lead role operates within a team and collaborates with various stakeholders to successfully design, implement, and manage digital experience platforms. • Collaborate: The Digital Experience Platforms lead works closely with team members who specialize in different aspects of the digital platforms, including segment/marketing leads, brand’s marketing agencies, Platform Product Managers, software developers, UX/UI designers, and testers. This collaboration ensures that the platforms meet the technical requirements and user expectations. • Planning: The Digital Experience Platforms lead is responsible for the strategic planning and execution of the platform’s product roadmap. This involves setting short-term and long-term goals, prioritizing features, and planning release cycles by collaborating with Segment leads, Digital Technologies Managers, and Directors. They ensure that the roadmap aligns with the broader business objectives and market needs. • Project Management: Managing the agile development lifecycle of product features from concept to launch is crucial. This includes overseeing the development process, conducting testing phases, and ensuring timely delivery of features. • Stakeholder Management: The Lead cultivates strong relationships with key stakeholders across various digital technology and business team. Act as a liaison between technical teams and non-technical stakeholders, ensuring clear communication and understanding of technical constraints and opportunities. • Workshops and Training: The Lead often drive workshops and training sessions with business and technology teams to align on objectives, share insights, and gather feedback. • Performance Metrics: The Lead define and track the success metrics for each product feature allows the lead to measure effectiveness and make data-driven decisions. This helps in continuously improving the platforms to better meet user needs and business goals. • Expert Guidance: The Lead acts as a subject matter expert, provides insights on emerging technology trends in Digital Web, Digital Commerce and Conversation Experiences platforms, and best practices. • Skills: Action Planning, Adaptive Mindset, Stakeholder Management, Organization Design and Development, Planning and Organizing, Project Management What can you expect from Mars? • Work with over 130,000 diverse and talented Associates, all guided by the Five Principles. • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. • Best-in-class learning and development support from day one, including access to our in-house Mars University. • An industry competitive salary and benefits package, including company bonus. #LI-AS3 #LI-HYBRID Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.